GOLDEN RATIO

The Average Attention Span of Users, over the last Decade, has dropped bellow 8 Seconds.
This means that every time you expose your product to a user
you have less than 8 Seconds to get them hooked.

User Centered Design is the set of Practices employed in designing a Product and the Interaction Points to Maximize Attention Span and Engagement for 
Potential and Existing Customers.

There are 3 Pillars for a Successful Product Design: 
Acquisition / On-boarding
Retention
Monetization

Balancing these 3 as part of your Product and how the user is exposed to them is key for building not only a Popular Product, but also a Profitable one.
There are a lot of great Products that failed, because even if they were of great value for the Users they failed to built a loyal Customer Base.
The main Fallacy resulting into Failure is to build a Product and expect users to instantly adjust their behavior to successfully interact and engage with your Product.
 
In the Core of the Product should be what the Product has to Offer,
but the Gateway for the Users to get there is how the Interaction with the Product will Blend-in to their existing Habits and Inherent Behavioral Patterns.
Also something preventing Users to engage with the Product is applying Heavy and Immediate Monetization Models that increase the Cost for the User.

You know better the Value your Product brings on the Table.
Let us help you make the required changes to better communicate this to your
Future and Existing Customers
 
We Own a Simple Formula of Success. Users will engage:
If Expected Benefits Exceed Required Cost

Converting this into a Consistent Customer Experience is a Challenging Journey we are eager to share with you.